Calm and tranquil, blue is said to bring down blood pressure. It is a soothing, relaxing and serene. Blue is a favorite color globally—and it just so happens to be the Pantone® 2020 color of the year.
Each year since 2000, the Pantone Color Institute has chosen a color of the year, based on “global culture, mood and attitude.” The results influence interior design, home furnishings, fashion, floral, and all kinds of consumer-oriented companies, as they design and plan future products. The color chosen this year, Classic Blue is reminiscent of ripe blueberries, dusk skies and serene waters. It is said to represent reassurance calm, connection and confidence—traits we all need more of in a fast-paced, high-stress world. And color can impact the mood, feeling and emotion of your patients and staff. It can make them feel warm, cool, nervous or calm. While there are many nuances to consider, from hue and tint to tone and shade, here is a general overview of what color psychologists tell us:
Red – Packs a punch and increases adrenalin. Red is a good choice if you want to stir up excitement or increase blood pressure, appetite or passion. It’s good for dining, not so good for a dental operatory.
Orange – Evokes excitement and enthusiasm. Orange is welcoming for entryways. It stimulates the appetite and increases energy.
Yellow – Cheery, uplifting and energizing. Yellow is an attention-getter for dark hallways, but not always considered a good choice for main color schemes, as too much can produce feelings of frustration.
Green – Relaxing, restorative and restful for the eyes. Green takes us back to nature and evokes tranquility. It is believed to relieve stress, making it a good choice for medical facilities, schools and offices.
Blue – Reliable and responsible, relaxing and serene. While dark blues are interpreted as authoritative, paler blues convey a sense of freedom.
Purple – Regal, eccentric and mysterious. In its darkest values (eggplant) it is dramatic, sophisticated and creative. Lighter shades, such as pale lilac, are considered restful and uplifting.
Brown – Earthy, rich and inviting. Brown feels natural, robust and cozy, encouraging people to slow down and relax. A rich hue invokes a sense of intimacy and togetherness. Brown works well with mixed textures.
Gray – Calm, sophisticated and serene. Some consider it a bit too serious, but gray symbolizes strength, and serves as an ideal backdrop for brighter accents.
Color indeed, can help you express your style, and create a mood for your dental office. Feel free to experiment with colors at a-dec-inspire-me.com. It’s an online tool that lets you play with color for your operatory. You can also explore dental equipment and order color samples for upholstery, furniture, countertops and furniture infills.
Aren’t you feeling better already?
1. Pantone (www.pantone.com/color-of-the-year-2017)
2. Room Color and How It Affects Your Mood (freshome.com/room-color-and-how-it-affects-your-mood)
3. The Psychology of Color (www.hgtv.com/remodel/interior-remodel/the-psychology-of-color)
4. Color Psychology: Does it Affect How You Feel? (www.verywell.com/color-psychology-2795824)
5. Psychological Properties of Colours (www.colour-affects.co.uk/psychological-properties-of-colours)
6. Feeling Moody? 10 Room Colors that Might Influence Your Emotions (magazine.foxnews.com/at-home/feeling-moody-10-room-colors-might-influence-your-emotions)